Read the latest from Team P97 on innovations,digital marketing, and mobile payments.
Think about all the various messages you receive in a day. Some are verbal, some are in your inbox, some are written and others are on your phone. Which ones do you give your attention to? Most.
You can work long and hard to create digital offers and coupons for your QSR brand. However,if they aren’t relevant, valuable, or easy to redeem, they won’t convert, negating your investment and.
It’s hard to engage millennials at retail fueling stations—especially when they may not have anything to fuel up. New research shows that millennials are slowly becoming disenchanted with the idea.
Let this sink in: this year, mobile will finally surpass TV as the medium attracting the most viewer minutes in the U.S. That means smartphone users are now spending more than three hours and 35.
The retail industry is at a crossroads. With more consumers opting for a wider selection of products online, brick and mortar stores are increasingly being seen as quick, on-the-spot locations.
Gulf Oil and Discover Financial Services launched a summer savings campaign geared to reward consumers for downloading the new Gulf Pay app and linking their Discover card as the preferred payment.
The new Liberty Pay app is now available to download for Apple and Android devices. Liberty Pay features a station locator and enables secure mobile payments at the pump and in store.
Gulf Oil has teamed up with the Boston Red Sox and New York Mets for a summer sweepstakes. Through September 11, customers who use the new Gulf Pay app can enter to win Green Monster tickets or a.
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