When social media became popular, Relationship Marketing came into play. Suddenly, what had always been a one-sided communication became a conversation between businesses and their prospects.
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By
Joanie Ferguson
| 23 October2017
Technology has transformed the traditional purchase journey into a series of micro-moments in which we turn to our devices to access information and take action instantly.
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By
Joanie Ferguson
| 12 September2017
Got mobile on your mind? Given that mobile payments are predicted to be nearing their tipping point, there are very few businesses that don't. Getting ready for a mobile payment program is.
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By
Monica Danna
| 31 October2016
At this year's NACS Show in Atlanta, there was a great buzz around all things mobile and digital.
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By
P97 Networks
| 06 October2015
In 2015, Wordwide Business with Kathy Ireland sat down with P97's CEO Don Frieden to discuss PetroZone, P97's Mobile Commerce and Digital Marketing Solution for the Retail Fueling industry.
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